Meet our Tutors

Our team of experienced tutors combine extensive knowledge and real-world experience to provide practical insights and skills that are valuable in today’s business environment. Passionate industry experts and thought leaders, our tutors are dedicated to your success and come from diverse backgrounds, including multinational corporations and innovative startups. They are here to share their stories, strategies, and expertise, guiding you through your marketing qualifications with confidence.

Lara Denney

Lara is the co-founder of Sallara Marketing Ltd, a brand and marketing agency serving a diverse range of clients from multiple sectors across the UK.

With over 20 years of experience in the marketing industry, Lara has worked with renowned global brands such as Unicef, Coca-Cola, Red Bull, Molson Coors, and Citi Bank. Throughout her career, she has developed and executed numerous global multi-channel communication campaigns, reaching millions of customers year after year.

Lara has a clear passion for brands and the way they communicate with audiences with crystal clear clarity, making a significant impact on brand perception and engagement. Committed to helping businesses grow sustainably and purposefully, Sallara Marketing focuses on promoting their clients’ CSR achievements, supporting sustainable business practices, and driving purposeful growth.

Martin Broadhurst

Martin previously worked at Katapult, a Creative England Top 50 company, building the inbound marketing service within the business.

Martin is a digital strategy expert renowned for his ability to transform businesses through cutting-edge marketing techniques and AI.

Martin previously worked at Katapult, a Creative England Top 50 company, building the inbound marketing service within the business, and achieved HubSpot’s Gold Partner status, going on to deliver high-performing content marketing campaigns in the oil and gas, education, professional services, and computer software industries.

Martin is now an independent digital strategy consultant and EOS implementer, working with organisations to navigate and thrive in the modern market. His innovative approach and dedication to staying ahead of industry trends make him a sought-after consultant and thought leader in the fields of marketing technology and artificial intelligence.

Jessica Simpson

Playing a key role in launching the UK’s first digital newspaper at The Telegraph, Jessica has since held key positions for companies such as Telstra and Suncorp.

Jessica is seasoned marketer with over 25 years of experience working with major brands across various industries.

She has also developed and sold her own company CreativeConnection and is in the process of developing her second company focused on marketing consultancy and business training for women.

With over 15 years of tutoring for CIM, ADMA, DMI, CMI, and Google Squared, Jessica is an invaluable tutor and mentor.

Anna Fawcett

Anna has extensive experience in developing and implementing marketing plans and communications for SMEs with a global offering.

Anna is a bilingual marketing professional with over a decade of experience in the industry, having acquired significant academic qualifications and hands-on expertise in various marketing roles.

Anna has extensive experience in developing and implementing marketing plans and communications for SMEs with a global offering; new product launch, branding, innovation, sales pipeline and new market entry, as well as developing new corporate identity, rebranding and managing internal change processes.

Anna’s background includes holding a senior position at the country’s leading independent packaging and greeting card manufacturer, as well as working with industry giants like Procter & Gamble and renowned brands such as MaxFactor and Olay. In 2023, Anna embarked on an entrepreneurial journey, launching her own business aimed at supporting SMEs within a highly niche market. This venture highlights her deep understanding of the unique marketing needs of small businesses and her determination to apply her extensive expertise to help them realise their full potential.

Anna has been a tutor at The Marketing & Leadership Academy since 2021, where she shares her extensive knowledge and experience with aspiring marketers.

Jonathan Rogers

Jonathan has built a distinguished career in global marketing, working with some of the world’s most recognised brands, including Mars, Twinings, Thorntons, and Lucozade.

Jonathan is an accomplished marketing professional currently serving as the Regional Brand Director for Twix. With over two decades of experience in the fast-moving consumer goods (FMCG) sector, Jonathan has built a distinguished career in global marketing, working with some of the world’s most recognised brands, including Mars, Twinings, Thorntons, and Lucozade.

His robust academic background includes an MBA and an MSc in Marketing and Strategy, providing him with a solid foundation in both the practical and theoretical aspects of marketing. He is also a Chartered Marketer and a Fellow of the Chartered Institute of Marketing, reflecting his commitment to professional excellence and lifelong learning.

Throughout his career, Jonathan has demonstrated a keen ability to develop and execute successful brand strategies that resonate across diverse markets. Jonathan brings real-world insights and strategic thinking to his teaching, helping students bridge the gap between theory and practical application.

Anna Fawcett

Anna has extensive experience in developing and implementing marketing plans and communications for SMEs with a global offering.

Anna is a bilingual marketing professional with over a decade of experience in the industry, having acquired significant academic qualifications and hands-on expertise in various marketing roles.

Anna has extensive experience in developing and implementing marketing plans and communications for SMEs with a global offering; new product launch, branding, innovation, sales pipeline and new market entry, as well as developing new corporate identity, rebranding and managing internal change processes.

Anna’s background includes holding a senior position at the country’s leading independent packaging and greeting card manufacturer, as well as working with industry giants like Procter & Gamble and renowned brands such as MaxFactor and Olay. In 2023, Anna embarked on an entrepreneurial journey, launching her own business aimed at supporting SMEs within a highly niche market. This venture highlights her deep understanding of the unique marketing needs of small businesses and her determination to apply her extensive expertise to help them realise their full potential.

Anna has been a tutor at The Marketing & Leadership Academy since 2021, where she shares her extensive knowledge and experience with aspiring marketers.

After university degrees, CIM qualifications are the most sought after by employers.

Brand Recruitment, Marketing Recruitment Review & Salary Survey 2019/2020.
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Explore Our Courses

In an industry that is constantly developing and changing, staying ahead requires staying equipped with the most coveted skills and knowledge to succeed. Here at The Marketing and Leadership Academy, we are dedicated to providing our learners with globally recognised qualifications that not only keep pace with industry trends but also ensure that our learners stand out in a fiercely competitive landscape.

We don’t just teach theory; we provide our students with practical, real-world insights that they can apply to their professional careers.

Level 4

CIM Certificate in Professional & Digital Marketing

Ideal for those in entry-level marketing positions or those aspiring to enter the marketing field. This Level 4 qualification offers an in-depth understanding of tactical marketing principles and practices.
Modules:
Level 6

CIM Diploma in Professional & Digital Marketing

Designed for more experienced marketers, this level 6 qualification will foster a strategic mindset and equip you with the skills you need to become a marketing leader and progress your career.
Modules:

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