Short Courses & Specialist Awards.

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Need to sharpen your skills quickly? These short, high-impact courses are designed to help you upskill in key areas of marketing – fast. Whether you’re filling a gap, tackling a new challenge, or looking to boost your confidence without stepping away from work, these courses fit around you.

Each one is designed with input from marketing practitioners and academic experts, so you get credible, practical learning you can apply straight away. All courses are credit-bearing, giving you the flexibility to build towards a recognised qualification over time.

“The content we teach on AI marketing equips our learners with the skills to respond strategically to its developments and understand its impact on the business landscape.”

Martin Broadhurst,
Tutor and Digital Strategy Expert

Short Courses & Specialist Awards.

Need to sharpen your skills quickly? These short, high-impact courses are designed to help you upskill in key areas of marketing – fast. Whether you’re filling a gap, tackling a new challenge, or looking to boost your confidence without stepping away from work, these courses fit around you.

Each one is designed with input from marketing practitioners and academic experts, so you get credible, practical learning you can apply straight away. All courses are credit-bearing, giving you the flexibility to build towards a recognised qualification over time.

CIM Logo
“The content we teach on AI marketing equips our learners with the skills to respond strategically to its developments and understand its impact on the business landscape.”

Martin Broadhurst,
Tutor and Digital Strategy Expert

Level 4 Short Courses.

Ideal for early-career marketers or those formalising experience, these courses build core skills and practical knowledge to boost confidence and capability.

  • 19
    Mar

    L4 Planning Integrated Campaigns

    6 Weeks, Thursdays 6pm-8:30pm
    Get confident planning multi-channel campaigns with clear goals, strong messaging, and measurable results.
    • £650.00 excl. VAT
    Find out more →
  • 21
    May

    L4 Search Engine Optimisation

    6 Weeks, Thursdays 6pm-8:30pm
    Build practical SEO skills to help your website rank higher, attract more traffic, and improve performance.
    • £650.00 excl. VAT
    Find out more →
  • 21
    May

    L4 Social Media Marketing

    6 Weeks, Thursdays 6pm-8:30pm
    Learn how to grow online communities and create content that drives real engagement on key platforms.
    • £650.00 excl. VAT
    Find out more →
  • 22
    Oct

    L4 Content Marketing

    6 Weeks, Thursdays 6pm-8:30pm
    Discover how to create engaging content that builds your brand and achieves real marketing impact.
    • £650.00 excl. VAT
    Find out more →
  • 14
    Jan

    L4 Marketing Impact

    8 Weeks, Thursdays 6pm-8:30pm
    Learn the core marketing principles that help you plan, deliver, and measure campaigns that drive business growth.
    • £800.00 excl. VAT
    Find out more →

Level 6 Short Courses.

Designed to develop strategic thinking, these short courses are ideal for experienced marketers ready to lead, take on more responsibility, or align marketing with wider business goals.

  • 20
    Jan

    L6 Strategy and Planning

    10 Weeks, Tuesdays 6pm-8:30pm
    Learn how to carry out detailed marketing audits, spot trends, and build strategic plans that drive business growth.
    • £900.00 excl. VAT
    Find out more →
  • 21
    Apr

    L6 Societal Impact

    6 Weeks, Tuesdays 6pm-8:30pm
    Explore how marketing can support ethical, social, and environmental goals—while still driving sustainable business growth.
    • £700.00 excl. VAT
    Find out more →
  • 16
    Jun

    L6 AI Marketing

    6 Weeks, Tuesdays 6pm-8:30pm
    Get to grips with the role of AI in marketing and learn how to apply emerging tools with confidence and strategy.
    • £700.00 excl. VAT
    Find out more →
  • 16
    Jun

    L6 Brand Proposition

    6 Weeks, Tuesdays 6pm-8:30pm
    Learn how to define and manage brand purpose, positioning, and equity to connect with the right audiences.
    • £700.00 excl. VAT
    Find out more →
  • 22
    Sep

    L6 Content Strategy

    6 Weeks, Tuesdays 6pm-8:30pm
    • £700.00 excl. VAT
    Find out more →
  • 20
    Oct

    L6 Customer Journey Optimisation

    6 Weeks, Tuesdays 6pm-8:30pm
    Use data and psychology to map, analyse, and improve the full customer journey—boosting experience, loyalty, and results.
    • £700.00 excl. VAT
    Find out more →
  • 19
    Jan

    L6 Strategy and Planning

    10 Weeks, Tuesdays 6pm-8:30pm
    Learn how to carry out detailed marketing audits, spot trends, and build strategic plans that drive business growth.
    • £900.00 excl. VAT
    Find out more →

Get to know our dedicated tutors.

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Check you meet all these criteria before applying:

  • You’re aged 19–65 (if self-employed, you can be over 65).
  • You’ve lived in the UK for at least 3 years and can prove your right to work (e.g. passport, visa).
  • You currently live or work  in Derbyshire or Nottinghamshire.
  • You’re either:
    • looking for a job in digital marketing
    • self-employed
    • supported by an employer who will contribute to your place
  • You’re ready to start work as soon as the course ends.
  • You can join live lessons every Wednesday 9:30am-4:30pm.
  • You can commit to around 10 hours of learning each week for 12 weeks.
  • You haven’t joined another Skills Bootcamp in the last 12 months.
  • You’ll attend a 30-minute screening interview.
  • You’re willing to share personal information with MacMartin, the EMCCA and the DfE. We store data securely under GDPR.
  • You’ll provide evidence of your progress, such as proof of an interview, a new job, or an action plan showing how you’ve applied your learning.

“As someone in the early stages of their marketing career, I really wanted to broaden my knowledge beyond the scope of my current role. I knew that having a solid, well-rounded understanding of marketing would help me grow and become more confident in my abilities – and that’s exactly what led me to TMLA and the CIM Level 4 course.

The course has given me a much deeper understanding of the wider marketing landscape. It’s really helped me see how all the different pieces fit together, which in turn has made me feel more confident and capable in my day-to-day work. What I love is how practical the course is – you can take what you’ve learnt and apply it straight away. I’ve already made changes to our business newsletter after a really insightful session on adding value for your audience (shoutout to Jessica for that one!). It’s made me think differently about how and why we communicate with our audience, not just what we’re saying.

The support from the tutors was brilliant – they’re always approachable and happy to answer questions, even outside the weekly sessions. And the wider TMLA team was just as great. Communication has been spot on and I’ve always felt well-supported throughout.

Another big plus for me has been how flexible the course is. The sessions are held online in the evenings, which makes it easy to fit around work and other commitments. On top of that, the exams can be taken at any point within the exam window, which has been really helpful – I’ve been able to sit my exams at a time that genuinely works for me.

Overall, I’d absolutely recommend this course to anyone looking to deepen their marketing knowledge. The content is engaging, the support is fantastic, and you walk away with skills and insights that you can use straight away. I feel so much more confident in what I am doing and how my career could progress.”

Emily Scott, Content Marketing Executive
Level 4 CIM student

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