New for September 2024

CIM Certificate in Professional & Digital Marketing

Level: 4
Duration: 9-12 months
Study format: Live virtual lessons
New for September 2024

CIM Certificate in Professional & Digital Marketing

Level: 4
Duration: 9-12 months
Study format: Live virtual lessons
Developed by the prestigious Chartered Institute of Marketing (CIM), the Certificate in Professional & Digital Marketing is a globally recognised qualification designed to equip individuals with the essential skills, knowledge, and strategic insights needed to excel in today’s dynamic marketing environment.

Whether you are an aspiring marketer looking to break into the industry, a professional seeking to enhance your existing capabilities, or someone aiming to make a career transition into the field of marketing, this certificate offers a comprehensive foundation in both traditional and digital marketing principles.

Duration.

Approximately 9-12 months
(we offer up to 18 months support for added flexibility).

Study format.

This course is offered virtually and teaching will take place during weekday evenings, allowing you to work flexibly from anywhere.

Assessment.

This course is assessed via online exams that can be taken periodically throughout the year, when you feel ready.

CIM Certificate -
Professional & Digital Marketing.

CIM Certificate -
Professional & Digital Marketing.

Designed to equip aspiring marketing professionals with the essential skills and knowledge needed to excel in the dynamic world of marketing.

Developed by the prestigious Chartered Institute of Marketing (CIM), the Certificate in Professional & Digital Marketing is a globally recognised qualification designed to equip individuals with the essential skills, knowledge, and strategic insights needed to excel in today’s dynamic marketing environment.

Whether you are an aspiring marketer looking to break into the industry, a professional seeking to enhance your existing capabilities, or someone aiming to make a career transition into the field of marketing, this certificate offers a comprehensive foundation in both traditional and digital marketing principles.

Overview.

Designed to equip aspiring marketing professionals with the essential skills and knowledge needed to excel in the dynamic world of marketing.

Developed by the prestigious Chartered Institute of Marketing (CIM), the Certificate in Professional & Digital Marketing is a globally recognised qualification designed to equip individuals with the essential skills, knowledge, and strategic insights needed to excel in today’s dynamic marketing environment.

Whether you are an aspiring marketer looking to break into the industry, a professional seeking to enhance your existing capabilities, or someone aiming to make a career transition into the field of marketing, this certificate offers a comprehensive foundation in both traditional and digital marketing principles.

Duration.

Approximately 9-12 months (in 6/8 week module blocks).

Study format.

This course is offered virtually and teaching will take place one evening per week, allowing you to work flexibly from anywhere.

Assessment.

This course is assessed via online exams that can be taken periodically throughout the year, when you feel ready.

Next start date: 15th May 2025

Module details.

The CIM Certificate in Professional & Digital Marketing is made up of four modules; three mandatory and one elective.
Mandatory Module
This module equips you with practical content marketing skills to create compelling, results-driven campaigns.

6 weeks | 10 credits
Elective Module
This module equips you with practical knowledge to build strong online communities and drive meaningful engagement through social media.

6 weeks | 10 credits
Elective Module
This module equips you with practical SEO knowledge, enabling you to improve online presence and drive measurable marketing results.

6 weeks | 10 credits
Elective Module
This module provides practical insights into campaign planning, helping you build the skills to execute effective marketing strategies that deliver results.

6 weeks | 10 credits
Mandatory Module
This module equips you with essential marketing knowledge to plan, implement, and evaluate strategies that drive business growth.

8 weeks | 20 credits

Who you will learn with.

Our tutors are more than educators – they’re industry experts, mentors, and marketers with real-world experience. From global brands to innovative startups, they’ve led campaigns, solved challenges, and shaped the industry. With deep industry connections and practical insights, they’ll equip you with the skills and confidence to make an impact.

Jessica Simpson

Playing a key role in launching the UK’s first digital newspaper at The Telegraph, Jessica has since held key positions for companies such as Telstra and Suncorp.

Jessica is a seasoned marketer with over 25 years of experience working with major brands across multiple industries. She successfully built and sold her company, Creative Connection, and is now developing a second business focused on marketing consultancy and business training for women.

Her expertise spans strategy, branding, and business development, making her a trusted advisor for businesses looking to grow. She combines her hands-on experience with a deep understanding of marketing principles.

With over 15 years as a tutor for CIM, ADMA, DMI, CMI, and Google Squared, Jessica is a dedicated mentor, helping marketers enhance their skills and advance their careers.

Martin Broadhurst

Martin previously worked at Katapult, a Creative England Top 50 company, building the inbound marketing service within the business.

Martin is a digital strategy expert known for transforming businesses through advanced marketing techniques and AI. His innovative approach has helped companies stay ahead in a rapidly evolving digital landscape.

Previously, he played a key role at Katapult, a Creative England Top 50 company, where he built an inbound marketing service and secured HubSpot’s Gold Partner status. His campaigns have delivered success in industries including oil and gas, education, and professional services.

Now an independent consultant and EOS implementer, Martin helps organisations navigate the modern market with strategic insights and technology-driven solutions, making him a sought-after leader in marketing and AI.

Lara Denney

Lara is the co-founder of Sallara Marketing Ltd, a brand and marketing agency serving a diverse range of clients from multiple sectors across the UK.

Lara is a marketing expert with over 20 years of experience working with global brands such as Unicef, Coca-Cola, Red Bull, Molson Coors, and Citi Bank. She has led multi-channel campaigns that have reached millions worldwide.

Passionate about branding and clear communication, Lara focuses on enhancing audience engagement and brand perception. Her expertise lies in crafting impactful messaging that resonates with consumers.

As the founder of Sallara Marketing, she helps businesses grow sustainably by promoting their CSR achievements and supporting purpose-driven initiatives that align with ethical and environmental values.

Jonathan Rogers

Jonathan has built a distinguished career in global marketing, working with some of the world’s most recognised brands, including Mars, Twinings, Thorntons, and Lucozade.

Jonathan is a marketing leader currently serving as Regional Brand Director for Twix. With over two decades in the FMCG sector, he has worked with major global brands, including Mars, Twinings, Thorntons, and Lucozade.

He holds an MBA and an MSc in Marketing and Strategy, providing a strong foundation in both the practical and theoretical aspects of marketing. A Chartered Marketer and CIM Fellow, he is committed to professional excellence.

Jonathan specialises in developing brand strategies that resonate across diverse markets. He brings real-world insights to his teaching, helping students bridge the gap between marketing theory and practice.

Entry requirements.

To enrol on this course, you will need one or more of the following:

If English is not your first language, you will also need to provide evidence of achieving one of the following English Language qualifications within the last two years: IELTS Academic Module with overall score of 6.5 (each component pass mark must be 6.0 or above) or Cambridge Certificate of Advanced English grade B or above. We will consider other equivalent alternatives.

Spread the cost.

For self funded learners, we offer the option to spread the cost of your course with installments.

Study individual modules.

This option is perfect for those aiming to enhance particular skills without committing to the full program.

At TMLA, you have the flexibility to study in a way that suits your goals. If you’re not looking to complete the entire qualification, you can choose to study a single module to build specific expertise in a focused area. To find out more, click on your interested module above.

Fees.

CIM Certificate in Professional & Digital Marketing
£ 2490
(+ VAT)
  • CIM exam fees: £520 (VAT exempt)
  • CIM membership: £65 per year (VAT exempt)

CIM Membership.

Membership with CIM is required to allow students to book exams and access support and resources.
All students studying CIM qualifications can join at the Affiliate Studying level for £65 per year.

Register now.

Choose your preferred start date and register today. At checkout, you’ll be able to pay securely by card or request an invoice.

Please note, tuition fees do not include CIM membership or exam fees, both of these are payable directly to CIM, refer to our fees breakdown for a full list of costs.

Watch our recent Virtual Open Event video.

Need more time to make sure this course is right for you?

Everything you need to know about studying the CIM Level 4 in Professional and Digital Marketing with TMLA.

  • 19
    Mar
    2026

    L4 CIM Certificate in Professional and Digital Marketing

    4 Modules
    Zoom links to be sent for each module.
    Session information
    Sessions
    Student Induction Session
    Planning Integrated Campaigns (Elective) 19th Mar -23rd Apr
    Responsible Marketing (Elective) 19th Mar -23rd Apr
    Search Engine Optimisation (Elective) 21st May - 25th Jun
    Social Media Marketing (Elective) 21st May - 25th Jun
    Content Marketing (Mandatory) 22nd Oct - 26th
    Marketing Impact (Mandatory) 14th Jan - 4th Mar
    • £2,490.00 excl. VAT

Entry requirements.

To enrol on this course, you will need one or more of the following:

If English is not your first language, you will also need to provide evidence of achieving one of the following English Language qualifications within the last two years: IELTS Academic Module with overall score of 6.5 (each component pass mark must be 6.0 or above) or Cambridge Certificate of Advanced English grade B or above. We will consider other equivalent alternatives.

Get in touch.

We’re glad you’re interested in the CIM Certificate in Professional & Digital Marketing!

If you’d like more information about this course or would like to discuss your eligability, complete our contact form or email [email protected] and one of our advisors will get in touch.

Check you meet all these criteria before applying:

  • You’re aged 19–65 (if self-employed, you can be over 65).
  • You’ve lived in the UK for at least 3 years and can prove your right to work (e.g. passport, visa).
  • You currently live or work  in Derbyshire or Nottinghamshire.
  • You’re either:
    • looking for a job in digital marketing
    • self-employed
    • supported by an employer who will contribute to your place
  • You’re ready to start work as soon as the course ends.
  • You can join live lessons every Wednesday 9:30am-4:30pm.
  • You can commit to around 10 hours of learning each week for 12 weeks.
  • You haven’t joined another Skills Bootcamp in the last 12 months.
  • You’ll attend a 30-minute screening interview.
  • You’re willing to share personal information with MacMartin, the EMCCA and the DfE. We store data securely under GDPR.
  • You’ll provide evidence of your progress, such as proof of an interview, a new job, or an action plan showing how you’ve applied your learning.

“As someone in the early stages of their marketing career, I really wanted to broaden my knowledge beyond the scope of my current role. I knew that having a solid, well-rounded understanding of marketing would help me grow and become more confident in my abilities – and that’s exactly what led me to TMLA and the CIM Level 4 course.

The course has given me a much deeper understanding of the wider marketing landscape. It’s really helped me see how all the different pieces fit together, which in turn has made me feel more confident and capable in my day-to-day work. What I love is how practical the course is – you can take what you’ve learnt and apply it straight away. I’ve already made changes to our business newsletter after a really insightful session on adding value for your audience (shoutout to Jessica for that one!). It’s made me think differently about how and why we communicate with our audience, not just what we’re saying.

The support from the tutors was brilliant – they’re always approachable and happy to answer questions, even outside the weekly sessions. And the wider TMLA team was just as great. Communication has been spot on and I’ve always felt well-supported throughout.

Another big plus for me has been how flexible the course is. The sessions are held online in the evenings, which makes it easy to fit around work and other commitments. On top of that, the exams can be taken at any point within the exam window, which has been really helpful – I’ve been able to sit my exams at a time that genuinely works for me.

Overall, I’d absolutely recommend this course to anyone looking to deepen their marketing knowledge. The content is engaging, the support is fantastic, and you walk away with skills and insights that you can use straight away. I feel so much more confident in what I am doing and how my career could progress.”

Emily Scott, Content Marketing Executive
Level 4 CIM student

Get in Touch

Fill out our contact form or use the details below and we’ll get in touch with you to answer any questions.